While we were recently at a Smart Packaging conference, we got an early preview of a multi-faceted NFC consumer engagement campaign launched by Kraft Heinz for Walmart stores across the United States. It is a great example of the power of one-to-one NFC reach, complete with in-store interaction, open status detection, and post-purchase gamification, all while collecting useful demographics. Find out all about this unique NFC experience. And see how Illing Company can help design and implement YOUR smart packaging.
https://illingcompany.com/wp-content/uploads/2019/10/KraftHeinzNFCCampaign.jpg 1493 2760 Paul Damon https://illingcompany.com/wp-content/uploads/2018/08/IllingFinalRegistered_340x93.png Paul Damon2019-10-10 19:58:432019-10-15 16:11:59Smart Packaging Is The Cheesiest